Michelle James
Michelle James has more than 20 years in the wireless industry. She currently serves as VP of Strategic Industry Programs for CTIA where she creates communities within the wireless industry to advance Reverse Logistics, Forward Logistics, Smart Cities, IoT and Certification Programs.
At CTIA she led the initiative to launch the first national certification programs for reverse logistics for retailers and businesses. She started her career at Nokia where she was responsible for trade customer programs for all major US wireless carriers and launched over 100 products and services over five years. As the Owner of The Branding Network, James ghost wrote “Winning at Wireless Retail,” 2007, a book commissioned by the Consumer Electronics Association available to members and independent wireless retailers.
She also developed and produced the Wireless Repair Expo from 2014-2018, a partner event held onsite during CTIA Super Mobility, Mobile Word Congress Americas and the Mobile Carriers Show.
