New Orleans – SERI today announced the launch of the pilot phase of the R2 Ready for Reuse label project, which will provide purchasers of used computers assurance that the used devices have been responsibly refurbished.
Supported by Microsoft, Chicago-based PC Rebuilders and Recyclers, and SERI, the program provides participating R2 Certified computer refurbishing and recycling companies with R2 Ready for Reuse labels that each contain a unique serial number. One of the labels is attached to each R2 Ready for Reuse computer, allowing purchasers to look up the serial number and view the testing record for that unit to ensure it is in good working condition.
"Microsoft is committed to improving the quality of refurbished PCs so extending the useful life of the resources that went into them and provide more price points and choices for PC purchasers. Choosing an R2 Ready for Reuse labeled PC is a great way to see the quality of what you are getting and no it is being overseen by SERI a leading environmental non profit committed to a better world." Sean Nicholson, Worldwide manager Microsoft OEM Refurbisher Programs.
“We wanted something that gave consumers confidence in the quality of refurbished PCs,” said SERI Program Director, Henry Leineweber. “When Microsoft and PCRR approached us with this concept, we instantly recognized its potential to accomplish this goal.”
The pilot phase of the R2 Ready for Reuse label project will focus on gathering data on how the labels are used, their effectiveness as both a sales and transparency tool, the effectiveness of the online database, interest in the computer repair and refurbishing industry, and other factors.
The initial phase of the pilot will include five companies and will run from January – June 2016. At that point a comprehensive evaluation of progress will be made by the project partners, and a decision will be made as to whether to expand the pilot program to include more companies.
More information on the Ready for Reuse project, including applications to participate, can be found at the SERI website. Applications will be accepted through December 31, 2015.